Meet the Woman Behind the Lens
Allie Serrano January 21, 2026
Allie Serrano Portraits is a luxury portrait photography studio in Tampa Bay specializing in editorial-style portraits for women who stand out with confidence
Allie Serrano Portraits is a Luxury Portrait Photographer for Women Leaders Ready to Stand Out with Confidence, Presence & Power. My work is designed for women who understand that how they show up visually matters — not just for today, but for long-term visibility, credibility, and growth.
I specialize in editorial-style leadership portraits designed to communicate confidence, credibility, and authority — without losing warmth, femininity, or authenticity. Every experience is guided, intentional, and built around helping women feel supported, prepared, and proud of how they show up. This isn’t about taking a nice photo.
It’s about aligning your image with the level you’re operating at — and where you’re going next.
Allie Serrano Portraits is for a woman who has arrived or is consciously stepping into her next level. She is not trying to prove herself anymore. She wants to be seen accurately because she understands that perception matters. She is accomplished, thoughtful, and confident who values quality, intention, and artistry. She understands the power of presence and want portraits that reflect who she is now matching her level of leadership and stature. She is our ideal client. Is it You?
Every portrait session is fully guided, no experience is required.
From wardrobe planning to posing to expression, you’re supported every step of the way.
You can relax, trust the process, and actually enjoy being photographed.
This is not about pretending to be someone else.
It’s about showing up as yourself — elevated.
Step 1
Let's start with a consultation
A quick phone call to confirm the basic photoshoot details and to get on the same page.
Step 2
Styling and Wardrobe Consultation
We will create your photoshoot concept, start your visual mood board, talk about looks, backgrounds, locations, and select outfits with the right colors that complement your personality, body shape, and style under the right lighting conditions.
Step 3
Professional Hair and Makeup *
I want your skin to photograph beautifully. It is so important for you to love the way you look in photos and so I will have a stylist on set ready to apply or touch up your makeup and hair. You will feel refreshed, relaxed, and ready for your close-up by the best makeup artist - hair stylist in the area. Included in full-length sessions only.
Step 4
Multiple Outfits
We suggest for you to bring several outfits to your photoshoot. Bring various casual to formal styles, different bold colors, and looks to give you a variety of images to choose from.
Step 5
Multiple locations and backdrops *
Ready to get a professional headshot? If you choose the extended session, your photoshoot will include a variety of locations and backdrops to give you a beautiful collection of images with different looks and moods. This variety ensures you’ll have a diverse selection of portraits to choose from—whether you want something timeless, modern, professional, or fun.
Step 6
Fully Guided Photoshoot
Ready to get a professional headshot? A Fully Guided Photoshoot is a personalized experience where I will direct your posing, expressions, and body language every step of the way, ensuring you feel confident, comfortable, and look your absolute best in every shot.
Step 7
Photo Reveal Appointment
How would you like to enjoy your images? Are you looking for just 1 or 2 best professional headshots or are you looking for enough images for the entire year? Our collections are designed to give you a set of magazine-quality images along with luxurious products that you'll love.
Step 8
Signature Retouching
We make everyone look good. This is where your selected images will be carefully retouched with our signature retouching technique. We will talk about what's needed during the reveal appointment.
Step 9
Choose Your Products and Wall Art
How would you like to enjoy your images? Do you love a large wall portrait? Or are you more of an album lover? Now that your images are ready, it is time to confirm your products and wall art design.
Step 10
Final Product Pick Up or Delivery
Your images will be delivered digitally. The final step of your portrait experience is receiving your finished artwork — handcrafted, professionally retouched, and ready for display. Your products can be picked up in-studio or delivered straight to your door for a seamless, white-glove finish.
Portrait sessions are offered as commissioned experiences, designed with care and intention.
Portrait commissions begin at $1,290, with professional headshots begin at $995.
Most clients invest between $2,400–$6,900 in their final artwork or a collection.
A limited number of sessions are accepted each month to ensure a personalized experience for every client.
Women come to this studio for many reasons, celebration, transformation, confidence, or simply because they’re ready.
What they leave with is more than portraits.
They leave with images that remind them who they are.
Gina Befumo
16:05 25 Oct 25
Allie was the most professional, and caring photographer I have worked with. She was so helpful in choosing outfits, locations, and so much more! I would highly recommend Allie for any type of photography for professional photos, family portraits and any type of photography. She is so easy to work with and has such wonderful ideas! Her eye for capturing the best shots is impeccable. Thanks, Allie, for the gorgeous photos!
Response from the owner 17:06 25 Oct 25
Thank you so much for your kind words, Gina! We're thrilled to hear that you had such a positive experience with Allie. Her talent and dedication to capturing beautiful moments truly shine through in her work. Your recommendation means the world to us, and we look forward to welcoming you back for your future photography needs!
Khris Marcotrigiano
13:54 15 Aug 25
Wonderful photographer, very personable and catches the perfect moments! Would strongly recommend!
Response from the owner 17:43 22 Aug 25
Thank you so much. You and your family were absolutely amazing to photograph.
Joseph Meza
17:37 27 Jun 25
Takes amazing photos highly recommend her !
Response from the owner 18:24 27 Jun 25
Thank you so much. It is a great pleasure to continue to serve you and helping your business to grow and thrive. 
Joanne Durann
18:20 04 Jun 25
Amazing as always!! I highly recommend Allie
Response from the owner 22:40 21 Mar 23
Aww thank you so much ❤️ you're the best
Brooke Brate
13:23 30 May 25
Allie shot some photos of me for a magazine I was asked to be featured in and did a great job. Her turnaround time was quick and was quick to respond with any questions. I would highly recommend her.
Response from the owner 18:35 04 Jun 25
Thank you so much Brooke. It was a great pleasure serving you.
Mariel Deeney
22:29 23 May 25
Allie Serrano is one of the top photographers I have worked with! She is able to capture beauty the way I invisioned it as myself. Her direction brought her artistry to perfection, and Allie Serrano is nothing but a delight to work with. I highly recommend that anybody get there photos done with Allie Serrano, becouse she can really capture one's self at their best!
Response from the owner 00:03 24 May 25
Aww Thank you so much. It means so much to me. 
Ashley Farmer
15:26 09 May 25
Allie was great to work with for my updated headshots. She was able to squeeze me into a cancellation and had a quick turnaround time. She made me feel comfortable during the entire process and helped me to choose the right outfits needed for my shots. I highly recommend her, and will definitely use her in the future for family photos as well.!
Response from the owner 17:56 10 May 25
Thank You Ashley for your kind words. It was great working with you and I am thrilled to have captured these and more amazing portraits for you and your family 🙂
Ashly Bright
19:06 07 Apr 25
Allie is simply the best! When I had my photoshoot I had ZERO idea what I was doing but she helped guide me every step of the way. Even before our time together she spent time with me choosing my outfits to best match my personality and brand. I am so thankful for Allie and what she was able to capture for my business and family photos.
Response from the owner 19:23 07 Apr 25
Aww thank you so much Ashly. It means so much to me to capture a set of professional portraits that will help move your business to great heights. Thank you 😊 
Arlene Buckmaster
15:17 24 Mar 25
Amazing experience! The photos turned out absolutely stunning, and the attention to detail was incredible. Highly recommend! 📸✨ Thank you!!
Response from the owner 17:17 24 Mar 25
Thank you so much Arlene!!! You were such a pleasure to photograph. I would do it again anytime you'd like 🙂
Dana Tenaglia
19:18 16 Mar 25
Allie is amazing! She took my photos professionally and with my family at our house on the water. Only a few months later, our house was flooded and I’m so grateful to have the beautiful memories she provided. She is very professional, kind, and an amazing photographer. I can highly recommend her.
Response from the owner 15:06 22 Mar 25
Thank you so much for having me capture your beautiful portraits. You are absolutely amazing 👏 
Jennifer B Events Dir,.Travel Google Guide
21:52 06 Jun 19
Allie Is truly.. a one-of-a-kind treasure in her field and so Innovative and what she does I wouldn't even categorize her as a photographer, artist alone! she captures the essence of each person completely and wholly understanding who they are so that she represents that Essence as well as person in the portraits she so beautifully! Creates! I have never felt as though someone cared about getting to know me and my family like she does! From the creative end as well not only looking deeply into what your vision is for portrait she opens the door to endless Possibilities that you never imagined! From people, pets families you name it she is beyond talented! If you're fortunate enough to get an appointment and portrait done by her you'll have a life-long family heirloom to Treasure! I would truly give 10 Stars if that was an option here! Look no further if you're interested in having a portrait done for yourself or anyone! She's the real deal putting the idea of a portrait and a whole new category and hemisphere rather than a simple portrait you may find elsewhere and instead creates a masterpiece and brings your portrait to life!
Here are a few examples, pictures to include of phenomenal works she has done! Again she has many processes to choose from from traditional photography to texturized with painting too many other possibilities!
Here are a few examples, pictures to include of phenomenal works she has done! Again she has many processes to choose from from traditional photography to texturized with painting too many other possibilities!
Start Your Photoshoot experience Today
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